Introducing our Presenting Partner, Lily's Sweets!

MaxLove Project is fortunate to have the generous support of industry leading sponsors and underwriters. Their superior products and expert thought leadership enrich the programs and services we provide. We're thrilled to introduce our Farm to Fork 2018 "Maximum Love" Presenting Partner, Lily's Sweets!


When MaxLove Project found Lily’s Sweets, we knew we belonged together. Lily’s Sweets cofounders Cynthia Tice and Chuck Genuardi are chocoholics, yet longtime advocates of sugar-free fierce foods. Together they developed a premium, mouthwatering, stevia-sweetened alternative to the conventional chocolate treats they so loved. Lily’s bars are enthusiastically approved by MaxLove Project’s Chief Inspiration Officer, SuperMax Wilford, although word has it he doesn’t like the ones with almonds quite as much because the nuts take up valuable chocolate space.

Cynthia and Chuck named Lily’s Sweets after Chuck’s niece, Lily, an inspired – and inspiring — young lady and childhood brain cancer survivor. Since being diagnosed at age 7, SuperKid Lily has been raising money for other kids battling cancer, and Cynthia and Chuck proudly honor Lily’s bravery and commitment to aiding others by contributing to MaxLove Project and other nonprofits that provide services to children with cancer and their families.

As for Lily, she is now a teenager, has celebrated her 5-year anniversary of diagnosis and remains cancer-free and dedicated to helping others in need. Lily’s Sweets is committed to operating ethically and sustainably, so its bars and baking chips are made only with certified Fair Trade chocolate and the highest quality non-GMO ingredients. They are also certified gluten free.

Lily’s “goes gold” not only during Childhood Cancer Awareness Month in September, but every day of the year. The gold ribbon on the Lily’s package is a symbol of support in the fight against childhood cancer.

We’re grateful and proud to welcome Lily’s Sweets as the "Maximum Love" Presenting Partner for our 2018 Farm to Fork dinner on September 22nd at Tanaka Farms!

Pledge Ahead


Get ahead of the crowd and qualify for some great benefits!

At the event we'll be asking for your support. Get ahead of the crowd and pledge today. The first three pledges in a variety of categories will receive some amazing benefits, true to the heart of MaxLove Project, such as a Thanksgiving dinner from Sapphire Laguna or a raised garden bed package from our friends at Tenfold Harvest. See the categories below. The link to donate ahead of time is also below. If you choose to donate via check, please feel free to bring it to the event and email us at to secure your "first three club" award!


Load Up: Get drink tokens and opportunity drawing tickets here.


Tokens + Tickets

For Our Guests: Event Details


Time to check in with the little details. We have a little room left for friends and tickets can still be purchased HERE through October 18th.

This is an adult gala-style event, not intended for kiddos. Check back with us this spring for our "Farm to Fork Family Picnic".

Tanaka Farms in Irvine, CA. Look for the "Strawberry Farms" intersection at University Drive. Progress toward the Tanaka Farms Pumpkin Patch (not the farm stand) down the road to the left. You will be directed toward our complimentary valet which is adjacent to the registration area, toward the end of the Pumpkin Patch parking area. Click HERE for a map.

Dress suggestion: 
"Farm Fresh" upscale casual. The event is on a working farm. Wear comfortable shoes or boots and bring a sweater or jacket for the cool evening. Feel free to farm it up in your best boots, dressy denim, and farm chic dress. Have fun with it!

Guests will begin arriving for check-in at 5:00pm and the event will conclude at 10:00pm. 

At registration you will check-in, receive your complimentary F2F swag bag, and immediately have the opportunity to grab a drink before hitching a wagon ride up to the main venue.

Guest List RSVP:
If you are the primary ticket purchaser, please tell us who is joining your party by filling out this form.

Uber to the nearby Hotel Irvine for an after-party at the Red Bar!

Special Accommodations: 
We're here to help! Email for support.

Rain Date: Saturday, November 7th.

Don't forget your sense of adventure! This event will be unique and interactive. We're excited to celebrate our community with you all!

Special Thanks to The Honest Company

Special thanks to The Honest Company for presenting the Farm to Fork Dinner in recognition of the amazing success of the #HonestLovesMax for Childhood Cancer Awareness campaign. Look for fabulous Honest swag in our F2F gift totes at the event!

Our Host: Greg Lee

We are thrilled and honored that Greg Lee of ABC 7 Eyewitness News will be lending his support to help host our event. Mr. Lee is an integral community leader in Orange County who is passionate about the work of Chef Azmin Ghahreman. Check out this amazing news piece by Mr. Lee featuring the great work of Chef Azmin.

Farm to Fork: A unique opportunity to give back and connect

A Community of Hope

Partnerships founded in great energy!

Upon meeting Chef Azmin Ghahreman, chef/owner/founder of both Sapphire Laguna and Sapphire at School, we instantly connected. His energy for positive change, purpose, giving back, and improving access to good whole foods for Orange County school children is absolutely inspiring. 

Just weeks later we brought our first group of MaxLove Project community families to Tanaka Farms, generously supported by the Tanaka family, to experience a VIP farm tour. Meeting Farmer Glenn Tanaka we felt that very same energy -- a deep commitment to serving others and making this world a better place. On the farm we witnessed SuperKids facing tremendous difficulties thrive on the farm, walking when they had not been, talking when it was difficult to do so, and running when walking was tough enough. It became very clear to us all that Tanaka Farms is a very special therapeutic place. 

Witness this energy in action in our Thrive Manifesto video (below) featuring both Chef Azmin and Tanaka Farms. This is our Community of Hope!

The Event

Farm to Fork was inspired by this energy for change, wellness and thrivership. Thanks to Farmer Tanaka and Chef Azmin, our dream is coming to life. On October 24th we'll gather with friends, SuperFamilies, community members, chefs, philanthropists, change-makers, taste-makers, media, bloggers, and loads of volunteers to take a stand for the health and wellbeing of the most vulnerable kids in Orange County, and our nation. It's this gathering, this group, that's changing the odds for all kids fighting and surviving cancer today.

We are honoring Linda Suh, founder and CEO of Cloud b, MaxLove Project's first partner in hope.  ABC 7's Greg Lee is emceeing the event, tying it together with his recent news story about Sapphire at School's newest school lunch program at Santa Margarita Catholic High School. Catch that amazing story HERE. 

Presented by The Honest Company, Farm to Fork will feature the amazing artistry of Chef Azmin will be cooking up an interactive family-style multi-course meal on the farm with locally-sourced produce in a rustic setting complete with live music, crafts for grown-ups by Little Junebugs, organic handcrafted cocktails from the RastaRita margarita truck, Seaworth Coffee Co. cold brew coffee, Hill Family Estate wines, Lily's Sweets sugar-free chocolate, MaxLove Brand give-aways, an innovative live auction featuring Tenfold Harvest garden beds, a SuperKid artwork silent auction, and a fabulous opportunity drawing. 

Our Goal

It's our goal to raise $100,000 for our cause, supporting our Fierce Foods Academy cooking classes, Love + Light SuperKit program, Camp Make & Believe therapeutic arts initiative, Broth Bank program, and research initiatives for the coming year. We couldn't do this without our Super Community! If you can't join us on the farm, please consider donating a ticket for a SuperFamily to attend or donating to support a program or initiative.

The Little Details

  • Tickets can be purchased HERE through October 18th.
  • Location: Tanaka Farms in Irvine, CA. Click HERE for a map.
    • Look for the road Strawberry Farm off of University Drive.
    • Progress toward the Tanaka Farms Pumpkin Patch (not the farm stand).
    • You will be directed toward our complimentary valet which is adjacent to the registration area.
  • Time: Guests will begin arriving at 5:00pm and the event will conclude at 10:00pm.
  • After-Party: Uber to the nearby Hotel Irvine for an after-party at the Red Bar!
  • Hotel Accommodations: Check with the Hotel Irvine to make a night of it! Click HERE to learn more!
  • Special Accommodations: We're here to help! Email for support.
  • Dress code suggestion: "Farm Fresh" upscale casual. The event is on a working farm. Wear comfortable shoes or boots and bring a sweater or jacket for the cool evening. 
  • Rain Date: Saturday, November 7th.
  • Don't forget your sense of adventure!